01. Cookie preferences confused with opt-out
Turning off cookies is not the same as stopping the sale or sharing of personal information.
California's $530,000 Sling TV settlement focused on confusing opt-out paths, app-surface gaps, redundant webforms, and children's privacy protections.
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Turning off cookies is not the same as stopping the sale or sharing of personal information.
Logged-in consumers were asked to provide information the company already had.
Opt-out mechanisms were missing from connected device app experiences such as Roku and Apple TV.
The settlement required clearer protections and default limits for kids' profiles.
Remediation path
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The Sling TV settlement shows that an opt-out path has to work where the consumer is. Cookie preferences, buried links, and redundant forms do not replace a direct sale/share opt-out.
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