Consent Orchestration
Syncs consent choices into Airship through the same workflow used for every other connected system.
Ketch and Airship
Enforce consent and fulfill deletion requests across a platform built to reach people on every channel at once, not just one.
About Airship
Airship runs customer engagement, lifecycle marketing, and messaging across an unusually wide range of channels: apps, web browsers, email, SMS, and more, all from one platform. That breadth is exactly why consent enforcement matters here: a gap in one channel doesn't stay contained to that channel when the whole point of the platform is reaching people everywhere at once.
Ketch connects to Airship to enforce consent and fulfill deletion across that full channel reach.
Capabilities
How Ketch works with Airship
The Ketch Airship integration covers Consent Orchestration and Rights Orchestration (Right to Delete).
Rights Orchestration
Fulfills Right to Delete against Airship through the same workflow used for every other connected system. Connection uses an App Key and Master Secret, scoped to the specific Airship project being connected, along with the project's Base URL.
With Ketch, teams can
- Orchestrate consent for Airship across every engagement channel it supports, from mobile push to SMS
- Fulfill Right to Delete requests through the same workflow used for every other connected system
- Connect using project-specific credentials, matched to the exact Airship project in use
The gap
The problem this integration solves
A multi-channel engagement platform amplifies the consequence of a consent gap, since the same gap now applies across every channel the platform reaches:
01. A consent mechanism that only covers one channel (say, email) leaves the rest of Airship's channels unaccounted for
02. Manually tracking and deleting a specific person's data across a platform this broad doesn't scale to real request volume
Ketch resolves this by orchestrating consent and rights across Airship as a whole, connected to the specific project credentials that matter.
Why Ketch
Why teams choose Ketch for Airship privacy compliance
Permissioning infrastructure that governs Airship the same way it governs every other system in your stack — not a one-off connector bolted onto a banner.
Covers Airship's full channel breadth
Consent enforcement applies across the platform, not just whichever channel happened to be configured first.
Project-scoped credentials
Connection uses the specific App Key, Master Secret, and Base URL for the Airship project in use, not a broader account-level grant.
Backed by enforcement precedent
The California Privacy Protection Agency fined Honda $632,000 over improperly configured data sharing with ad-tech partners, a reminder that multi-channel engagement platforms carry real exposure when consent enforcement has gaps across any one of their channels.
Questions about the Airship integration
Related reading
Expert insights for teams connecting Airship
Integrations
Pre-built APIs with 1,000+ systems, apps, and models
Ketch ships connectors and SDKs so consent, rights, and policy flow into your CDPs, warehouses, ad platforms, and AI stack — without a custom data pipeline.
See Airship permissioning running end to end
Book a demo to walk through rights, consent, and preference orchestration on your stack — or start free and connect Airship yourself.
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