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Ketch and Webflow

Enable or disable Webflow Analyze tracking the moment consent actually changes, using Webflow's own tracking-control functions directly.

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Webflow Integration Documentation

Webflow

About Webflow

Webflow Analyze provides built-in analytics for no-code Webflow sites, and Webflow itself exposes functions to allow or deny user tracking directly. Rather than a separate backend connection, gating that tracking behind real consent means listening for Ketch's consent events on the page itself and calling those functions the moment consent state actually changes.

Ketch connects to Webflow through exactly that on-page listener.

Capabilities

How Ketch works with Webflow

The Ketch Webflow integration covers Consent Orchestration for Webflow Analyze tracking.

Consent Orchestration

A small script placed on the Webflow site listens for consent change events from Ketch and checks the current analytics consent status against Webflow's own tracking choice state. When analytics consent is granted and tracking was previously denied, the script calls Webflow's `allowUserTracking` function to enable tracking. When analytics consent is withdrawn and tracking was previously allowed, it calls `denyUserTracking` to disable it.

With Ketch, teams can

  • Gate Webflow Analyze tracking behind real, current analytics consent, checked continuously as consent changes
  • Use Webflow's own native tracking-control functions directly, rather than a workaround layered on top
  • Avoid a backend system connection, since this integration works entirely through an on-page script

The gap

The problem this integration solves

A no-code website platform's built-in analytics still needs to respect real consent choices, and that enforcement needs to happen where the tracking actually runs:

01. Webflow Analyze tracking that isn't tied to actual consent state can run regardless of what a visitor has chosen

02. A backend-only connection wouldn't reach page-level tracking behavior the way an on-page listener can

03. Manually toggling tracking based on consent, rather than an automated listener, doesn't scale and risks falling out of sync

Ketch resolves this by listening for consent changes directly on the page and calling Webflow's own tracking functions in response, keeping tracking state and consent state in sync automatically.

Why Ketch

Why teams choose Ketch for Webflow privacy compliance

Permissioning infrastructure that governs Webflow the same way it governs every other system in your stack — not a one-off connector bolted onto a banner.

  • Works through Webflow's own tracking functions

    Enabling and disabling tracking uses Webflow's native `allowUserTracking` and `denyUserTracking` functions directly, not a workaround.

  • Reacts to consent changes in real time

    The on-page listener checks consent state continuously, not just at page load.

  • Backed by enforcement precedent

    The California Privacy Protection Agency fined Honda $632,000 over improperly configured data sharing with ad-tech partners, a reminder that website analytics need to reflect real, current consent, not a one-time check.

Questions about the Webflow integration

Related reading

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