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Ketch is continuing its upward trend as a software leader heading into Fall 2026, earning 24 badges across 43 G2 reports, up from 22 badges across 41 reports last quarter. The results span Consent Management, Data Subject Access Request, Data Privacy Management, Cookie Tracking, and Sensitive Data Discovery, with 8 #1 rankings, including Momentum Leader in Data Privacy Management, Consent Management, and DSAR. The biggest jump: Ketch moved from #19 to #8 in the Small-Business Grid® Report for Consent Management Platform, an 11-position gain in one quarter.
G2's Fall 2026 reports are out, and for Ketch, the story is up and to the right. 📈
Every quarter, G2 takes a fresh snapshot of verified customer reviews and market presence data, then ranks vendors across Grid, Momentum, Usability, Results, Relationship, and Implementation reports.
This season, Ketch appeared in 43 of those reports, two more than in Summer 2026, and walked away with 24 badges, two more than the 22 earned last quarter.
The five categories are unchanged from Summer Reports. Ketch is ranked in:
- Consent Management Platform (CMP)
- Data Subject Access Request (DSAR)
- Data Privacy Management
- Cookie Tracking
- Sensitive Data Discovery
What changed? Depth. Ketch now appears across every G2 index type in three market segments: Enterprise, Mid-Market, and Small Business. The rank movement inside those reports tells a bigger story than the badge count alone. Let’s dive in.
What G2 reports and badges actually measure
A G2 report is a peer-review snapshot, not an analyst opinion. G2 requires a minimum of six products with 10 or more reviews each, and 150 or more total reviews in a category, before it will publish a Grid Report for that category. Rankings come from aggregated customer scores: satisfaction ratings, market presence, growth trajectory, and specific dimensions such as support quality and ease of doing business, not from vendor submissions or briefing-day demos.
Ketch carries a 4.6-out-of-5 satisfaction score on G2, built on 170+ verified reviews. But a high satisfaction score alone doesn't produce a badge.
- Grid Leader status requires both satisfaction and market presence above G2's published threshold.
- Momentum Leader requires score trajectory and growth velocity on top of that, which is why the Momentum Grid reports are the most useful early indicator of where a category is heading.
- Best Support, Best Relationship, and the other Index badges each require verified customer signal on that specific dimension, so every one of those 24 badges is earned on its own axis, rather than riding on overall goodwill.
Appearing in 43 reports at all is its own signal. It reflects a customer base large enough, and satisfied enough, to generate meaningful review volume across every segment and report type G2 publishes for the category.
Five categories, one platform
G2 evaluates Ketch in five categories: Consent Management, DSAR, Data Privacy Management, Cookie Tracking, and Sensitive Data Discovery. Inside the Ketch platform, those five are actually three connected jobs:
- Cookie Tracking and Sensitive Data Discovery are both discovery problems: knowing what data exists on a site and where the exposure sits, which is the job Data Sentry does.
- Consent Management and DSAR are both permissioning problems: enforcing what a person has actually agreed to, in real time, across every system that touches their data.
- Data Privacy Management sits on top of both: checking what regulations require against what a company's policies say and what its systems are actually doing, which is the job the Ketch Agent Network was built for.
That mapping is why the Momentum numbers moved across categories this quarter rather than spiking in a single category.
A gap in discovery shows up later as a gap in what consent can enforce, and a gap in enforcement shows up as the exposure data privacy management is supposed to catch.
Customers rate the parts of the platform they use, and those parts depend on each other. Three #1 Momentum rankings across five categories is what that alignment looks like in G2's data.
What the Fall 2026 numbers say about Ketch
Eight reports put Ketch at #1 this quarter. Let's look at those results.
#1 Momentum Leader in Data Privacy Management, Consent Management, and DSAR
Momentum measures growth trajectory, not a fixed snapshot, so three #1 Momentum rankings out of five means the market is registering acceleration across most of where Ketch competes, not just holding position in one category.
The Data Privacy Management Momentum ranking has been on a run: #10 in Spring 2026, #3 in Summer 2026, and #1 this quarter.
That trajectory lines up with the Ketch Agent Network launch in May 2026, the first multi-agent AI orchestration layer launched amongst data privacy management software vendors.
Sensitive Data Discovery earned 8 of the 24 badges from just 4 reports
Sensitive Data Discovery is data discovery scoped specifically to high-risk categories: health, financial, biometric, and other data types that carry elevated regulatory exposure if mishandled.
Ketch's Usability Index for Sensitive Data Discovery is a brand-new report this quarter, and Ketch took the #1 spot in it along with four separate badges in that single report. Combined with a #3 Relationship Index ranking and a #9 Grid® Report ranking (up from #13), Sensitive Data Discovery is now Ketch's highest badge density of any category on a per-report basis.
Small-Business Grid® Report for CMP: #19 to #8, an 11-position gain
This is the largest single movement in the Fall 2026 results, in either direction. Small Business has historically been Ketch's least active G2 segment relative to Enterprise, so an 11-spot jump in one quarter signals the small-business privacy software motion, anchored by Ketch's Free product offering, is converting into real review volume and satisfaction at that end of the market.
#1 Grid® Report for DSAR, up from #4
Data subject access request automation is a category where execution failures carry direct regulatory consequences.
The California CPPA's settlement with Honda ($632,500) cited excessive verification barriers and asymmetrical opt-out processes as the core violation, exactly the failure mode automated DSR workflows are built to close.
A three-position jump to #1 in the category's flagship Grid Report says the market is rewarding execution here specifically.
Held #1 in Enterprise Relationship and DSAR Relationship, both for the second straight quarter
Relationship Index badges are built from customer-reported support quality and partnership experience, so holding the top spot in two Relationship reports back to back is a harder thing to fake than a single-quarter spike.
Table 1 below breaks out the eight biggest single-quarter rank gains versus Summer 2026, all of which cleared at least a three-position move.
The product work behind the momentum
Because G2 badges are rooted in real customer reviews, it's natural for them to lag behind the most recent product releases. A quarter's reports reflect reviews collected before that quarter closes, not features shipped last week, so a badge earned today is often a customer reacting to something Ketch built months ago.
That makes the Cookie Tracking movement this quarter worth a second look: the Momentum Grid climbed from #5 to #3, and the Grid Report climbed from #9 to #5, in the same discovery category where Ketch spent the summer rebuilding how scanning works from the ground up.
In July 2026, Ketch shipped Iris, a patent-pending, cohort-based scanning algorithm now powering tracker scanning inside both Ketch Data Sentry and Ketch Consent Management. Most scanning tools still measure page count and call it coverage.
Iris groups pages by their actual tracker signature instead of their URL, samples the minimum representative set per cohort, then splits every scan cycle between re-confirming known trackers and exploring unscanned territory, so coverage compounds cycle over cycle instead of resetting to zero.
It's the discovery half of the platform getting sharper, which is exactly where the "one connected system" case gets tested: sharper discovery data flowing straight into what Consent Management can actually enforce.
That's the kind of engineering that shows up in G2 scores two or three quarters out, not the one it ships in, and it's a fair preview of where the Cookie Tracking numbers are headed next.
Why this quarter matters
Data privacy enforcement isn't slowing, and AI is raising the stakes rather than lowering them. More U.S. state privacy laws take effect every year, and regulators, including the CPPA, CNIL, and FTC, remain active on consent, verification, and data-sharing violations.
AI turns data into a bigger advantage for companies that can put it to work responsibly, and a bigger liability for the ones that can't, which is the exact gap Iris, the Ketch Agent Network, and DSR automation are each built to close from a different angle: discovery, orchestration, and enforcement as one system instead of three separate tools stitched together after the fact.
Twenty-four badges from verified customers are one measure of where that shows up in the market. Forty-three reports across five categories, three segments, and six report types are another.
Most vendors in this category appear in a handful of reports tied to their primary offering. Ketch's presence across the full breadth of G2's evaluation surface, and the fact that both the badge count and the report count grew again this quarter, is what sustained platform coverage looks like when customers rate it honestly, quarter over quarter.
About Ketch
Ketch is the AI Privacy Company. Ketch permissioning infrastructure helps businesses collect and use people's data responsibly: respecting consent and preferences, meeting privacy requirements, and ensuring all data is AI-ready. Brands around the world use Ketch to reduce risk, enable data-driven growth, and build trust with customers.
