Brands use Ketch to create privacy experiences that mobilize responsibly gathered data for deeper customer engagement and top line growth.
Our customers
Entertainment
Publishers and media
Telecom and ISPs
IMAX respects people’s privacy choices everywhere
“We’re impressed with Ketch’s App Marketplace. Ketch connects people’s privacy choices to our CDP and data systems—a truly comprehensive consent and rights solution.” Senior Vice President, Legal and Business Affairs at IMAX
ChallengeIMAX needed a scalable, automated solution for the fulfillment of privacy choices such as California opt-outs (for CCPA/CPRA) and data subject access rights (DSAR) requests.
SolutionIMAX uses Ketch consent and preference management for sustained compliance against current and future privacy regulations. Privacy choices such as opt-out consent are collected across multiple engagement channels, such as web and mobile. To enforce those choices across the IMAX data ecosystem, IMAX connects data systems via the Ketch App Marketplace.
ImpactIMAX has automated 80% of all DSAR fulfillment, freeing up resources for other initiatives. With the Ketch App Marketplace, IMAX eliminates the need to build costly API integrations in-house.
Insights
For communications and media companies one thing matters above all else: from 5G to OTT, ensuring privacy enhances the subscriber experience
New value-added and digital services are transforming how communications and media companies engage subscribers and audiences. Grow traditional and new revenue streams through responsibly-gathered data.
Create privacy notices that match your brand
Privacy needs to be a seamless part of the subscriber and audience experience, not a bolted-on afterthought. Ketch consent and preference management is completely customizable to your brand guidelines, so you can gather data responsibly while delivering on-brand experiences.
Maximize your understanding and utility of subscriber and audience data
Improve data utility and decrease compliance costs by using modern privacy tech instead of manual surveys. Ketch’s data discovery and classification automatically scans internal data systems and classifies your data, providing centralized visibility and control over decentralized data.
Create an automated, fast process for customer data access requests
Customers are increasingly aware of their data rights and willing to exercise them. Ketch’s data subject rights fulfillment completely automates data subject access requests (DSARs) so your team can focus on building relationships with customers, not managing cumbersome and manual workflows.
Get started with Ketch
Simplifying your privacy program has never been easier. Begin your journey to simplified privacy operations and granular data control across the enterprise.